✦ Writer & Strategist ✦ Nearly a decade in content ✦ Higher Ed specialist ✦ Based in Chicago
Professional Experience
Senior Content Writer
04/2022 — PresentAllCampus
- Created high-converting content packages for 200+ educational programs including UCLA, Columbia University, and Johns Hopkins University
- Engineered AI-driven email and SMS campaigns that increased contact rates from 17% to 49%
- Led a Lean process initiative that cut program launch timeline from 30 to 17 days
Content Writer
10/2019 — 04/2022AllCampus
- Developed SEO-optimized content for 100+ educational program websites and supporting assets
- Produced career guides across fields from social work to data science
Copywriter
11/2018 — 10/2019Greater Topeka Partnership
- Built audience-targeted content that increased reader engagement across digital channels
Creative & Freelance Work
- Grew comedy Instagram account to 1.1K+ followers and TikTok to 5.4K+ through consistent character-led video content and audience engagement
- Wrote and directed a crowdfunded comedy pilot, raising $10K via promotional video strategy and social media campaigns — currently in post-production
- Oversaw all aspects of creative content production across multiple projects: scripting, casting, shooting, editing, and promotion
Like what you see?
I’m available for freelance projects and open to senior content leadership conversations.
Let’s Talk See My Work